Shelly Indian Foods
In 1998 , Shelly Indian Foods was founded as one of the first Indian food stores in Cremona and the surrounding area.
The goal was clear: to bring the authentic flavor of India to Italy .
Our company was founded by Grover Avtar and his wife, Grover Shelly, who, together with their son, Grover Tajinder, began importing essential products for Indian cuisine: legumes, rice, and spices. Two industry giants, the renowned English companies EAST END & NATCO, leaders in the distribution of Indian products in Europe, joined forces in this mission.
In 2000, our journey expanded thanks to our partnership with Rajdhani and Tops , bringing products directly from India to the Italian market. 2004 marked a key milestone: we became direct importers and official distributors for Italy of Tata Tea Premium , one of the most iconic Indian tea brands.
Today, with over 25 years of experience, our mission remains the same: quality, tradition, and authenticity to bring the true taste of India to Italy .
La nostra crescita e affidabilità nel tempo
Shelly Indian Foods stands out for its reliability and solid image, which has consolidated and developed relationships with retailers and wholesalers over time. The company works constantly with its partners to improve the market and ensure the excellence of its products. Thanks to this strategic network, our products are now easily available throughout almost all of Italy.
In 2008, Shelly Indian Foods underwent a major transformation, becoming a joint-stock company led by a close-knit and experienced team, consisting of Grover Shelly, Grover Avtar, Grover Tajinder, and Grover Priya. This team, like a true family, has continued to grow together, taking the company to new heights of success and consolidating its leadership position in the industry.
La nostra missione
The main objective of Shelly Indian Foods SAS is to work hand in hand with retailers and wholesalers , building trusting relationships and fostering harmonious and sustainable growth, while improving the operational capacity of the entire market.
“Doing the right thing, at the right time” is our philosophy. We believe that the true measure of success lies in consumer satisfaction, and it is precisely through the quality and reliability of our products that we continue to earn their trust.
In an ever-evolving market where customer needs change rapidly, our ability to adapt and respond with targeted solutions has allowed us to become a leader in the Indian tea and food sector in Italy. In fact, in 2021, to expand our offering and meet growing demand, we introduced new teabag varieties of Black, Elaichi, Ginger, and Masala teas , further strengthening the diffusion of Indian quality and tradition among Italian customers.
We’re not just distributors, but promoters of culture and authenticity. With every imported product, we bring a piece of India to Italy, committed to keeping tradition alive and always offering the best to our customers.
I nostri prodotti
Shelly Indian Foods offers a wide selection of high-quality ingredients, perfect for Indian and Italian cuisine.
- Rice & Legumes: Basmati rice, brown rice, lentils, chickpeas, beans, and other select legumes.
- Spices & Seasonings: Curry, turmeric, cardamom, paprika, black pepper, and many other spices to enhance every dish.
- Teas & Infusions: Black tea, masala chai, cardamom tea, and other aromatic blends
- Seeds: Cumin, sesame, fennel, and other ingredients to flavor your recipes.
Authentic ingredients for those who love to experiment with new flavors and rediscover traditional tastes.